2010: Hatfield’s Not for Sale

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The Hatfield’s Not For Sale was a site-specific work as part of the DownStreet Art Festival, North Adams, MA. It was produced by Greylock Arts.

Not For Sale was an interactive storefront window installation by Ephraim & Sadie Hatfield that explored desire, consumption, and interaction mediated by the storefront glass. Objects one might find in a typical storefront window were combined with unexpected elements, as well as microcontrollers and motors.

Individuals standing before the window were encouraged to interact with the installation via their mobile phone, activating motorized elements, displays, lights, and sounds.

Not For Sale was on display at the MCLA Gallery 51 Annex, on view 7 days a week / 24 hours a day from July 29th – October 31, 2010.

Related Events:
– Conversation on WAMC’s “The Roundtable”
– Artist Talk & Demo, Bascom Lodge, Adams MA
– Technology Talk & Demo, Maker Faire, NYSCI

More information: Hatfield.es/not-for-sale

Many thanks to the following people: Tim Alibozek, Larry Alice, John & Carol Baer, Andrea Barrett, Keith Bona, Martina Caruso, Christian Cerrito, Michael Chapman, Jana Christy, Peter Dudek, Valeria Federici, Jill Gilbreth, Barry Goldstein, Tom Igoe, Maria Mazzocco, Lisa Nilsson, Dan O’Sullivan, Matt Parker, Rich Remsberg, John Schimmel, Jonathan Secor, John Seven, Diane Sullivan, Sandra Thomas, Shawn Van Every, and Ven Voisey.

Thanks to the following local merchants: Fred at Berkshire County Network, Mary Ann at Doran Carpet Center, Bob at Fastenal, Jeff at Verizon, and everyone at Aubuchon Hardware, Greenburg’s, KMS Signs, Radio Shack, and Samford & Kid.